Define your business purpose
Identify your target audience
List keywords related to your products or services
Brainstorm words, phrases, and combinations
Keep the name short and easy to remember
Make it easy to spell and pronounce
Check for uniqueness
Search domain name availability
Check social media handle availability
Verify trademark availability
Test the name with potential customers
Ensure it fits your brand image
Avoid limiting future growth
Choose a name you can legally use
Register the business name
