Define the business name
Identify the target audience
Clarify the brand values
Choose the logo style
Select the logo type
Research competitors
Gather visual inspiration
Pick a color palette
Choose typography
Sketch multiple concepts
Refine the strongest concept
Simplify the design
Test readability at small sizes
Check scalability across formats
Create black-and-white versions
Review for originality
Get feedback from others
Revise based on feedback
Finalize the logo files
Export in multiple formats
Create brand usage guidelines