How To Determine Profit Margin?

Profit margin = (Net profit ÷ Revenue) × 100

Net profit = Revenue − Total expenses

Gross profit margin = (Gross profit ÷ Revenue) × 100

Gross profit = Revenue − Cost of goods sold

Operating profit margin = (Operating profit ÷ Revenue) × 100

Operating profit = Gross profit − Operating expenses

Identify the profit type you want to measure

Gather the correct revenue and expense figures

Subtract expenses from revenue to find profit

Divide profit by revenue

Multiply the result by 100 to get a percentage

Compare the margin across periods or businesses

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