Identify the cause first: genetics, lack of sleep, allergies, rubbing, dehydration, sun exposure, pigmentation, or thinning skin
Get enough sleep consistently
Treat allergies and nasal congestion
Stop rubbing or scratching the eye area
Use daily sunscreen around the eyes
Wear sunglasses outdoors
Apply a cold compress to reduce puffiness
Use an eye cream with caffeine, vitamin C, retinol, niacinamide, or hyaluronic acid
Maintain good hydration
Reduce salt and alcohol intake
Improve iron, vitamin B12, and folate levels if deficient
Eat a balanced diet rich in protein, fruits, and vegetables
Sleep with your head slightly elevated
Use gentle makeup or concealer if needed
Consider prescription treatments for pigmentation if advised by a dermatologist
Consider chemical peels, laser therapy, microneedling, or fillers for persistent cases
Consult a dermatologist to determine the best long-term treatment plan