Open Instagram and create a new post, Reel, Story, or edit an existing caption
Type the hashtag symbol # followed by a keyword or phrase with no spaces
Add multiple hashtags by separating each one with a space
Place hashtags in the caption or in the first comment
For Stories, type hashtags using the text tool or hashtag sticker
Review the hashtags before posting to make sure they are spelled correctly
Tap Share or Post to publish the content with hashtags included