Use the search query `link:yourdomain.com`
Search your brand name or website name in Google
Search your exact URL in quotes, for example `”yourdomain.com”`
Search specific pages with quotes, for example `”yourdomain.com/page”`
Search your domain with keywords related to your niche
Search for mentions of your site name without the domain
Use `site:example.com` to find indexed pages that may link to you
Search for pages that mention your content title in quotes
Search competitor domains to compare backlink sources
Use Google Search Console for backlink data
Check the “Links” report in Google Search Console
Search for anchor text phrases pointing to your site
Search for `inurl:links` plus your domain or brand
Search for `intitle:resources` plus your keyword or brand
Search for `intitle:best of` plus your keyword or brand
Search for `intext:your brand name`
Search for `intext:your exact page title`
Search for `related:yourdomain.com`
Search for cached or indexed copies of pages mentioning your site
Search with file types like `filetype:pdf your brand name`
Search with operators like `-site:yourdomain.com` to find external mentions
Search with `allintext:` and `allintitle:` for targeted backlink prospects
Search for guest post or roundup pages that may link to you
Use Google Alerts to monitor new backlinks and mentions
Check search results for pages that reference your content or brand