Check the SKU/style code on the box label and inside the shoe; it should match exactly
Verify the Nike logo shape, spacing, and placement on the shoe, box, and tags
Inspect stitching for even, tight, and consistent seams
Compare the shoe weight; authentic Nike shoes usually feel balanced and well-built
Examine the materials for quality, texture, and consistency
Look at the outsole pattern and ensure it matches the official model images
Check the insole branding and print quality
Review the tongue label, heel tab, and side branding for correct fonts and alignment
Confirm the box quality, label details, and barcode accuracy
Scan the barcode or QR code if available and verify the product details
Buy only from authorized Nike retailers or trusted sellers
Compare the shoe with official photos from Nike’s website
Check for glue marks, uneven cuts, or poor finishing
Verify the price; unusually low prices can indicate fakes
Ask for the original receipt or proof of purchase
Use Nike’s official authentication or customer support if needed