Remove the prime rib from the refrigerator 1 to 2 hours before cooking
Pat the roast dry with paper towels
Season generously with salt, black pepper, and any desired herbs or garlic
Preheat the oven to 450°F
Place the roast bone-side down in a roasting pan or on a rack
Roast at 450°F for 15 to 20 minutes
Reduce the oven temperature to 325°F
Continue roasting until the internal temperature reaches:
120°F to 125°F for rare
130°F to 135°F for medium-rare
140°F to 145°F for medium
Remove the roast from the oven
Tent loosely with foil
Rest for 20 to 30 minutes
Slice against the grain and serve