Install and activate the Yoast SEO plugin
Open the Yoast SEO settings in your WordPress dashboard
Complete the configuration wizard
Set your site type, organization or person, and social profiles
Connect Google Search Console if needed
Go to a post or page you want to optimize
Enter your focus keyphrase in the Yoast SEO box
Review the SEO analysis suggestions
Edit the SEO title and meta description
Improve the content based on readability and SEO feedback
Add internal links and relevant external links
Use proper headings and keyword placement
Set the preferred canonical URL if needed
Choose the correct schema type for the content
Set the social sharing title, description, and image
Check the readability analysis
Mark the content as cornerstone content if applicable
Use the XML sitemap feature to help search engines index your site
Manage noindex, follow, and other advanced settings when necessary
Monitor SEO performance and update content regularly